Customer-Surveys cover a wide range of topics. If somebody formed an opinion or an attitude it's our job to reveal it. Therefore our analyses are about customer interviews concerning images, products/services, knowledge, conditions (warranty, courtesy/goodwill, cost-effectiveness etc.), availabilty, delivery-matters, sales-services etc.
The trends we calculate from repeated interviews - for example on a yearly basis - additionally reveal very valuable tendencies of development that clearly show, if the chosen strategy leads to the desired results. The knowledge about the vital parts of the inner world of customers allows for companies to draw the right conclusions for strategic and operational milestones. It is one - if not The - central component for economical success.
As Full-service market researchers we accompany your project from the kick-off-workshop through to the implemetation of results - or we take over parts of the project, as suits you best.